Local SEO

Local SEO measures where a business shows up when someone nearby searches: the map pack, the organic results, the Google Business Profile. Every measurement is a paid provider call, so every action is quoted in credits before it runs and never settles above the quote.

Plan: the local_seo capability is Pro and Enterprise. Pro includes 250 credits a month, Enterprise 1,900; Free gets a one-time grant of 100 credits. There are no credit packs to buy: the plan is where credits come from, and plans are bought in the iPhone app.

Articles

• Local search report and autopilot - set up from your website, then one report: Google Maps, the 3-pack, search, your listing checked field by field, competitors and next steps, emailed and schedulable.
• Credits, quotes and prices - what each action costs, the monthly allowances, the quote-first rule, and recovering a paid action after a timeout.
• Quick start - business name, city and up to five phrases: one check of the map pack, the organic results and your listing.
• Business profile and keyword targets - the saved profile, location verification, and up to 25 tracked phrases.
• Rank checks - live positions for every tracked phrase on the local pack and organic surfaces, with history.
• Scheduled rank tracker - a daily or weekly check of the saved phrases, off by default, charged like a manual one, with per-domain settings and plan limits.
• SEO alerts - what raises one (rank changes, score drops, new failing checks), that they land in the feed and morning summary rather than as pushes, and how to turn them off.
• Site-wide audit findings - what the whole-site audit reports about a site's structure (broken internal links, redirect chains and loops, orphans, depth, thin, duplicate and templated content, canonical conflicts), and when orphan and depth findings are held back.
• Local SEO response cache - a repeat inside the freshness window is free and the answer is marked cached; how long each endpoint keeps its answer, and how to force a fresh result.
• Map scans (geogrid) - one phrase measured from 25, 49 or 81 points across the service area on a real map.
• Reports and the action catalog - the 33 catalogued actions: citations, reviews, competitor gap, backlinks, AI visibility and full audits.

Where

• Web: a domain's SEO & search tab: Local & profile, Keywords, Competitors, Reports and More checks.
• iOS: a domain's SEO & accessibility module, Local SEO; the quick start is the first row.
• API/MCP: /api/local-seo/*; the seo scope; tools get_local_seo_catalog, run_local_seo_action, check_local_ranks, run_geogrid_scan, save_local_seo_profile, get_local_seo_credits and the rest.

The order to do things in

1. Open the local search report and set it up from your website. The first scan (25 credits for five phrases) reads Maps, the 3-pack, search and your listing, and lists your competitors.
2. Save the business profile properly and add up to 25 keyword targets.
3. Run a rank check after each change to the site or the listing.
4. Run a map scan on the one phrase that matters most to see where the pack drops off.
5. Buy the citation consistency report once, fix what it lists, and re-run it in a quarter.

Common questions

Is Local SEO available on Starter? No. It is Pro and Enterprise. Starter has the website SEO crawl; the Local SEO suite needs the credits allowance that comes with Pro.

Can I try it on Free? The one-time 100 credits are spendable on Local SEO only once the suite is on the account (a Pro trial, an upgrade, or an admin grant); on Free they can pay for accessibility audits. The 7-day Pro trial, which a Free account can start once a year from the DomainGuard iPhone app, is the way to try it without a card.